Erik Nitsche for General Dynamics
ERIK NITSCHE (1908-1998): he's like the other Nietzsche, minus the syphilis. Oh, and Nitsche's "life-affirmation" involves General Dynamics. Proof:
Nitsche, a Swiss-born American graphic designer, produced work for General Dynamics from 1953-1960. From the General Dynamics website:
Nitsche is credited with bringing a European modernist sensibility to American graphic design. His goal for General Dynamics was to convey an "idealistic image of the future" and his posters radiated power and optimism. Now considered classics, their design is still fresh, imbued with simple beauty and dynamic pictorial effect.
All of the above images are graciously borrowed from Flickr, primarily from SandiV's photostream. Please click each image for its source.























May 31, 2011
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